DHL launches RWC integrated campaign led by ‘Speed of Yellow’ spot created by 180 Amsterdam
In conjunction with the Rugby World Cup 2011, DHL, the Official Logistic Partner of the Tournament, has launched an inte…
Author Archives: Lynchy
This week on Gruen: Advergaming and The Pitch: JMK vs Loud on the benefits of a privatised ABC
THE GRUEN TRANSFER: RINSE AND REPEAT WED SEPTEMBER 14 9PM ON ABC1, THURS SEPTEMBER 15 AT 9.30PM ON ABC2 Wil Anderson, To…
NZ Lotteries promotes life-changing ‘Big Wednesday’ in new spot via DDB New Zealand
Winning Big Wednesday will see you living large on Thursday. And in this campaign DDB Group New Zealand brings the idea …
Encyclomedia Networks launches in Australia as one-stop-shop for ‘out of home’ creative
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Mortein bids a final fond goodbye to Louie The Fly – but the Aussie icon will live on via Facebook
Pest control household brand Mortein has announced it is killing off its mascot of over 50 years, Louie The Fly. While L…
M&C Saatchi promotes Timmins to group head
M&C Saatchi has promoted long-serving group account director Mark Timmins to group head. Timmins will oversee a port…
Sound Alliance adds key staff – to move to former MySpace Surry Hills premises in November
Following a period of rapid business growth, Sound Alliance, Australia’s leading independent marketing and publish…
Medibank – spruiked as the insurance your health deserves in new campaign via GPY&R Melbourne
Medibank has launched a new retail campaign, via agency GPY&R Melbourne, positioning the brand as ‘The insuran…
Case study: How Whybin’s enticed Sovereign’s audience to engage in a relationship with a life insurance company while still young and active
CHALLENGE: Whybin TBWA Tequila, Auckland set out to achieve the impossible: to get Sovereign’s audience engaged in…
Telstra offers customers paperless billing option in this animated web film from Ogilvy, Sydney
Telstra is promoting paperless billing in this animated web film from Ogilvy, Sydney. Some lucky customers will have the…