Mercury cider is back in the Big Day Out line-up
It’s been 20 years since Sydney was rocked by headliners Nirvana in 1992 at the very first Big Day Out with Mercur…
Author Archives: Lynchy
The historic Burrawang General Store now open for breakfast, lunch or dinner – or your next shoot
The historic Burrawang General Store Cafe in the beautiful Southern Highlands of NSW – the setting for a number of…
Jennifer Hawkins adds sparkle to Mount Franklin as brand ambassador for Lightly Sparkling
Known for her effervescent personality and natural sparkle, Jennifer Hawkins has been announced as the new brand ambassa…
Leo Burnett Melbourne Case Study: How Giant Australia opened their sponsorships to everyday riders during the 2011 Tour de France
The sponsorship of famous athletes has become the formula for selling sporting goods the world over. To connect with the…
Bestads Top 6 of the Week reviewed by Ben Smith, Associate CD, R/GA New York
BEST TV I enjoyed the NY Lottery spot, but it came down to two. Lurpak or Nike? I really like all the Lurpak work and th…
Case Study: How the Yellow Toolbox and DDB New Zealand helped 12 NZ businesses go further
Yellow, via DDB New Zealand, gave 12 businesses a set of advertising online tools. Then they measured how each of them d…
Mariner Boating Holidays proves how easy it is to go sailing with DM via Kastner and Partners
This direct mail piece, created by Sydney-based Kastner & Partners for client Mariner Boating Holidays, demonstrates…
Scott Henderson to depart associate CD gig at Saatchi & Saatchi for CD role at Y&R Wellington
Y&R NZ continues its reinvention with the key appointment of Scott Henderson as creative director of Y&R Welling…
DDB Melbourne boosts creative team with 4 hires
CB Exclusive – DDB Group Melbourne has bolstered its creative department with four new hires. Most notably …
The week’s breaking newspaper campaigns including OPSM “Sunshine Tour”
Check out this week’s breaking newspaper campaigns from The Newspaper Works….