Oncology Children’s Foundation changes name to The Kids’ Cancer Project part of new brand and identity created by Sydney agency Core
Oncology Children’s Foundation has changed its name to The Kids’ Cancer Project part of new brand and identi…
Author Archives: Lynchy
Havaianas celebrates 50th anniversary with promotional/experiental campaign via PLAY Communication, Sydney
Brand experience agency PLAY Communication has developed a campaign to celebrate Havaianas’ 50th anniversary. …
James Boag’s Draught Fascinators set to make it a man’s Melbourne Cup Carnival in new integrated campaign via Publicis Mojo, Sydney
In a week where the ladies hold the reins in the style stakes, Melbourne Cup Carnival is about to become a fashion playg…
McDonald’s ‘gettin’ serious’ to promote burger range with branded content video via OMD Fuse
As a major sponsor of The X Factor Australia, McDonald’s last night aired its first ever branded content music vid…
Fuzzy launches ‘Field Day Makes Wonderful’ campaign for Field Day 2013 via Toby & Pete
To celebrate the announcement of the massive international line up for Field Day 2013, event organisers Fuzzy hooked up …
Former BMF Sydney planning director Emily Taylor makes switch to Publicis Mojo, Sydney
Former BMF planning director Emily Taylor has taken the planning director role at Publicis Mojo, Sydney, effective Novem…
The Aussies at Leo Burnett New York launch off- Broadway production ‘8 Million Protagonists’ inspired by Cannes Gold Lion winning campaign
Leo Burnett New York has announced plans to produce an off-Broadway show, 8 Million Protagonists. The production is insp…
AME Awards adds digital strategist and Online Circle co-founder Lucio Ribeiro to its grand jury
The AME Awards has appointed senior strategic planner and co-founder of Melbourne based Online Circle, Lucio Ribeiro, to…
John West blocks its Australian Facebook page from international community after backlash prompted by Greenpeace ‘horror spoof’ spot
Australia’s biggest tuna brand, John West, blocked its Facebook page from the international community last night a…
Ogilvy Sydney lures ex-BWM Melbourne creative director of digital innovation Shaun Branagan to group creative director/head of digital role
Ogilvy Sydney has hired the talents of ex-BWM Melbourne creative director of digital innovation, Shaun Branagan, announc…