Nokia partners with Nine Entertainment Company for Nokia N9 ‘Beautifully Simple’ launch campaign
Nokia today unveiled its new ‘Beautifully Simple’ campaign to promote the company’s latest smartphone – the Nokia N9.
The campaign aims to reflect the simplicity of the Nokia N9, which combines beautiful design with a new, simple-to-use interface and undoubtedly one of the best user experiences of any smartphone available today.
A collaboration with the Nine Entertainment Company, the national campaign captures the essence of beauty and simplicity through the eyes of some of Australia’s most exciting personalities from the world of fashion, film, sport and TV.
The ‘Beautifully Simple’ campaign was unveiled by Nokia at an event in Sydney today attended by a number of well known names who appear in the advertising for the Nokia N9, namely Catriona Rowntree, Emma Freedman, Firass Dirani, Kate Waterhouse and Luke Ricketson
The fully integrated TV, magazine and digital campaign will launch this Sunday and will run across Nine Entertainment Company media outlets until early December.
Says Jolaine Boyd, Nokia’s head of marketing: “What we loved about this idea is that it gives Australians a glimpse into the lives of some of the country’s most exciting personalities – revealing what is both beautiful and simple to them.”
The Nokia N9 will be available in Australia from next week through Optus, Telstra, Vodafone, Virgin Mobile and all leading retailers.
With no menu buttons, the Nokia N9 is controlled entirely by touch and swipe gestures and focuses on the things people do most – use apps, socialise and multitask.
More info about the Nokia N9 at: nokia.com.au/n9
6 Comments
It’s seldom I get to use the word vapid, so thank you Nokia, thank you very much. This campaign crosses that fine line from simple, into just plain vapid.
It’s difficult to forget the famous internet video that may – or may not – have been her.
Hey, Video Watcher, care to elaborate for the uninformed? Or at least mention who?
“With no menu buttons, the Nokia N9 is controlled entirely by touch and swipe gestures and focuses on the things people do most – use apps, socialise and multitask”
Steve just laughed from his grave. 4 yrs too late dinosaur!
Pretty sure the iphone has a button on the front.
‘Nokia N9 now with a total of 7 apps for download’
is it available yet?