The Fourth Annual Global Awards & Bravo! honour the world’s best healthcare advertising at Gala Dinner in Sydney Thursday Dec. 1, 2011
The Global Awards, honoring “The World’s Best Healthcare Advertising™” and Bravo!, a group of Australian Healthcare professionals, announced it will honor the 2011 Global Award winners at an awards ceremony in Sydney, Australia.
The fourth annual Global Awards gala will take place on Thursday, December 1st, 2011 at Simmer on the Bay, located in Sydney’s historic Rocks district.
Global award winners and their guests will view a showcase of the award-winning print and video work, followed by an award ceremony hosted by The Global Awards and Bravo!, with representation from healthcare agencies and the Communications Council of Australia.
Says Michael O’Rourke, president, International Awards Group: “The collaboration between The Global Awards and Bravo! has been such a success over the last 4 years. Not only has it raised awareness for both organizations, more importantly it has raised the bar in terms of creativity for the healthcare communications industry.”
June Laffey, Bravo! founding committee member and creative director at McCann Healthcare, Sydney had this to say: “We are now into our fourth year of Bravo! – a world first event where we announce Global award winners here on our own turf, and get the chance to congregate and motivate agency and clients to produce smart, crafted, creative work. This year we will be recognizing our home-grown talent, with an event planned to be the most inspiring yet.”
Hugh Fitzhardinge, creative director at Ward6 and an annual Global Award judge in Sydney commented: “The Bravo event has now become the Oscars of healthcare advertising in Australia. But more importantly it’s about spreading a belief to everyone in the agencies and more importantly clients. And the belief is (to borrow from someone more famous than me) that creativity isn’t just a ‘nice to have’. It’s one of the most powerful business tools in the world.”
In addition to presenting the Global Awards, Bravo will also present two special awards: Brave Young Suit Award, recognizing upcoming talent, and Fearless Client Award, in honor of clients who have supported great work.
Last year the Global Awards Grand Jury recognized Australian agencies with 5 Global Awards. McCann Healthcare earned 2 Global Awards for client Aricept, one for their integrated campaign “Toaster/Dresser/Shower/Christmas Card” and the second for the direct mail piece, “Christmas Card at Easter.” Sudler & Hennessey was awarded a Global Award for “Everything Else Can Wait” for their TV spot created for client St John First Aid, Ursa received a Global Award for “Kevin87,” for their public relations package created for client ACSA, and Ward6 was honored with a Global Award for “Acid Resistance,” for a sales training video for client Pariet.
The Global Awards will also host a celebration in New York City honoring their 2011 award winners on Thursday, December 1st, 2011. The event will take place at Helen Mills located at 137 West 26th Street (between 6th and 7th Avenues). Michael Demetriades, Global Awards Executive Director and Tom Domanico, Global Awards Advisory Board Chairman & Draft FCB Healthcare Chairman Emeritus will present trophies.
The Global Awards, now in its 17th year, receives entries from healthcare corporations, hospitals, advertising agencies, production companies and design studios that produce communications for medical, pharmaceutical and healthcare related products and services. All entries will be judged by the Global Awards Grand Jury, a panel of international industry experts, representing the top creative minds in the field of healthcare advertising.