Sydney agency Interbrand wins two Red Dots for Griffin Theatre Company and The Great Blandini

The international Red Dot jury has awarded Interbrand Sydney two ‘red dots’ for outstanding design as a result of its work for Griffin Theatre Company (pictured left) and The Great Blandini.

Interbrand recently rebranded Griffin Theatre Company with an identity that allows the brand to express its own creativity and personality through words. While the mood may change from one production to the next by using different combinations of words, colour and imagery to strike their own chord, the backbeat is always unmistakably Griffin.

The Great Blandini was created by Interbrand for Steve Bland, re-toucher extraordinaire.

Briefed to create an identity that stood out from the norm, appealed to the creative industry, and reflected his sense of fun, Interbrand transformed regular Steve Bland into The Great Blandini, and an engaging, Victorian-inspired identity revealed itself – referencing an era when magic was still truly enchanting.

Says Richard Curtis, Interbrand Sydney’s managing director:  “We are thrilled that our work has been recognised with not one but two red dots. These awards provide a benchmark for some of the best work and best agencies in the world, and it’s rewarding to know that our two wins are a strong symbol of our growth and success, not only in Australia but also on the world stage.”

Interbrand will celebrate their wins at the red dot gala due to be held in Berlin in October.

These wins build on Interbrand’s successes after this year’s D&AD in-book and last year’s Australian Graphic Design Association Awards, where they won 6 distinctions and 2 finalists.

Griffin Theatre Company credits

Creative Director: Chris Maclean

Designers: Andrew Droog, Elliott Scott, Malin Holmstrom, Matt Johnson

Strategists: Jarrod Vassallo, Linda Lundgren

Client Services: Damian Borchok, Katie Barter, Rashna Shroff

The Great Blandini credits

Creative Director: Mike Rigby

Designers: Andrew Droog, Malin Holmstrom