Status Quo set to go on tour ‘Down Down Under’ next year sponsored by Coles Supermarkets
August 21 2012, 2:45 pm | | 22 Comments
Coles has announced it will be sponsoring Status Quo’s Australian tour next year, tying in with the hugely successful ‘Down Down’ campaign launched by Big Red, Melbourne back in July.
The lead commercial of the campaign was created by Ted Horton, and shot in London at the legendary Abbey Road Studios.
Status Quo dates:
March 27: Sydney, Hordern Pavilion
March 28: Brisbane, Convention Centre
April 2: Adelaide, Thebarton Theatre
April 3: Melbourne, Palais Theatre
22 Comments
Soon to be renamed ‘Horton Pavilion’
down
down
my pants are down
So…not a good idea.
I guess it will be ok to throw Coles fresh Australian grown fruit and vegetables at the band.
It would be worth the ticket.
You can’t argue with success. I think this campaign should be given a big hand.
frown
frown
i have a frown
town
town
i’m leaving town
Disgusting.
I really hope they play the jingle version.. i would go for that..
We can only imagine the spin droga5 would have put on this….
Great to see SQ still have a day job.
However, in the versions I’ve seen of this commercial, there’s no clue at all that it was shot in the legendary Abbey Road studios.
Coles/Ted Horton, how about airing a Director’s Cut, with the band emerging from their limo, entering the studio, tuning up, passing around a toke, etc…
The real Teddy wouldn’t even think of this stuff…but, wait, then again…
Please stop this visual abuse, my retinas feel like they are swimming through a sea of razor blades every time this appears
what a bunch of cocks!!!
That’s just plain shit
They play this dirge every fifteen minutes in the Coles I have the misfortune of being too lazy to avoid. Hand on heart, I have no-one to blame but myself.
…and I wonder how much $$$ exactly it took Coles to convince these guys to bastardise one of their own standards (I think it was their only UK No 1 single?).
The Quo aren’t exactly completely washed up – as recently as last year, they could still fill O2 Arena in London. So it must have been a pretty tidy sum.
@ wishing, that’s not so far-fetched, you know. The Coles version of the song is actually going to be on their next studio album:
http://www.marketingmag.com.au/news/coles-sponsors-branded-status-quo-tour-and-new-album-18106/#.UDRtkUSfE18
Abandon hope, all ye who have ears.
I feel physically sick. Not sure who I feel worse for, the Australian public or the Quo…
An advertising crime against humanity.
I’d rather ingest human faeces than see that.
Noone in the UK has the foggiest what’s going on down here, nor do they care. The Quo will come out of this no more blemished than they were before, but a fair bit richer…. I would
They’re not doing a gig April 1. I think that’s a perfect date for these clowns.
Hypothetical. If Droga 5 got Status Quo to release a song for the UN, is that ‘good’. Or if Big Red got Beyonce to release a song for Coles, would that be ‘bad’? Is it the artist, agency or client under scrutiny here?