Starcom top Festival of Media Awards finalists list

Starcom MediaVest Group has scored more finalists in both Australia and globally than any media network in the international Festival of Media Awards.

Globally, Starcom achieved 32 finalists and in Australia alone has eight finalists – more than any other media agency or network.

Other Australian finalists include Mediacom Australia with five, IkonCommunications with five and UM Sydney with three. Now in its thirdyear, the Festival of Media Awards celebrates media, creativity andinnovation.

“This is an incredible achievement for our Australian office – we havescored 25 per cent of finalists for the Starcom network globally,proving once again that we continue to produce great work and greatresults for our clients,” Starcom MediaVest Group CEO John Sintrassaid. “I’d like to congratulate the Starcom team who has workedtirelessly to achieve such an outstanding result in these globallyrecognised awards.”

Sintras, who recently took on the role as Chairman of SMGs GlobalProduct Committee, was also delighted with the agency’s globalperformance. “It’s brilliant that we have 32 global finalists, but wewon’t be stopping there. We have very high ambitions to improve ourglobal product quality even further, with many exciting initiativesplanned to inspire and empower our people around the world this year.”

The Festival of Media 2011 awards and conference will take place in Montreux, Switzerland on 8-10 May 2011.

Starcom has finalists in the following categories:

BEST COMMUNICATIONS/ENTERTAINMENT PLATFORM

The Mars Play Challenge – Starcom Melbourne – Mars Australia

BEST COMMUNICATIONS STRATEGY The Mars Play Challenge – StarcomMelbourne – Mars Australia WHISKAS Pledge – Starcom Melbourne and BDNetwork – WHISKAS Australia

BEST EARNED MEDIA WHISKAS Pledge – Starcom Melbourne and BD Network – WHISKAS Australia

BEST TARGETED CAMPAIGN WHISKAS Pledge – Starcom Melbourne and BD Network – WHISKAS Australia

BEST USE OF CONTENT The Biggest Loser for Dogs – Starcom Melbourne -Pedigree Light & Mature Australia The Mars Play Challenge – StarcomMelbourne – Mars Australia

MEDIA EFFECTIVENESS AWARD: ENGAGEMENT WHISKAS Pledge – Starcom Melbourne and BD Network – WHISKAS Australia.