RSVP – the guys are waiting to meet you
January 6 2011, 6:10 am | | 9 Comments
Two spots for Fairfax Digital’s RSVP site from 303, Sydney, give girls a preview of the type of men waiting to meet them on RSVP.
The brief was to reaffirm RSVP’s market leading position as the likable brand that gives the best chance of dating success.
CREDITS
Creative Director: Simon Langley
Creatives: Simon Langley/ Dav Tabeshfar/ Rich Berney
Agency Producer: Lucy Trengove
Account Director: Simon Murphy
Production House: @radical.media
Post House: The Editors
Director: Sean Kruck
Music: SONAR
9 Comments
Ha ha, sorry but the guys on RSVP don’t look like that!
here’s an idea, lets take a lynx ad but swap the guys for girls, who’s gonna notice?
Nice work. Much better than the Stayz spot posted for the same client.
big step up for langley
Yeah, it’s the lynx ad without any of the subtle humour. CD under pressure by the look of things…
Oh give me a break 12.55.
It’s just as anodyne as the Stayz spot. Both are literal expressions of their strategies. This one just happens to have a slightly more interesting, albeit untrue, prop.
When two different agencies do the same kind of dull spot for the same client, point the fingers at the client.
9.02 – do you work for Banjo?
this blog has turned utterly pathetic. too many burnt and jaded agency people with nothing to do except can work and pretend to be marketing people
big difference between having the creds to critique and just criticising because you’ve got nothing better to do than slag off ads on creative blogs
9.02 what do you think are the strategies for the client ? a disgruntled ex agency by chance ?
Boring rubbish.
Where’s the idea?