Reclink and Australia Post launch new TV spot for ‘Our Neighbourhood’ program via Bengar

| | 3 Comments

Screen Shot 2014-12-19 at 9.20.23 am.jpgReclink Australia and The Australia Post has launched a new TVC for their ʻOur Neighbourhoodʼ program via Bengar.

The program works with national community partners to help build better communities across Australia.

The partnership with Reclink Australia expands participation opportunities across art and sporting initiatives for some of the most vulnerable and isolated people across Australia.

Reclink Australia deliver programs to support people experiencing mental health challenges, disability, homelessness, substance abuse, culturally diverse communities, correctional services and economic hardship.

Says Andrea Pearman, Australia Post GM community relations: “For over 200 years, our organisation has been helping our customers, our people and communities build better neighbourhoods across Australia. We support Reclink by helping them expand their reach so they can continue to help those who are most vulnerable. The local nature of Reclinkʼs grassroots activities and programs mean that everyone has an opportunity to feel connected and part of the community.”

Says Ben Gartland, director, Bengar: “Whether it is cricket, footy or snooker, Reclink gets people together to make friends, have fun and ease some of lifeʼs challenges. In this inspirational story of ʻRaelesʼ, a female cricketer with a slashing cover drive, we understand what it really means to belong.

“We hope that this spot will make audiences aware of the importance of Reclink to people at-risk and donate to the cause.”

The campaign is airing across all networks.

Bengar

Creative Director: Ben Gartland

Producer: Melina Flood

Director Accounts: Catherine Gunn

Director: Ben Gartland

DOP: John Wheeler

1st Assistant Camera: Geoff Skillbeck

Steadicam: Glen Clayton

Production Assistant: Chris Bresland

Sound: Nick Godkin

Make Up: Mary Burak

Editor: Bengar

Post Production Manager: Nick Weller

Colourist: CJ Dobson

Post audio: Ben Hense

Media Partner: Mitchells

Production: Bengar

Client: Australia Post

EGM Marketing: Greg Sutherland

GM Community Relations: Andrea Pearman

Community Communications: Belinda Allitt

Partnerships Manager: Sarah Rush

Reclink

CEO: John Ballis

National Operations Manager: Joe Rotella