Radio discussion on Carlton’s ‘Slo Mo’ with Canning, Howcroft and Moult
August 26 2010, 3:33 pm | | 5 Comments
Y&R’s Russell Howcroft andEuro’s Tom Moult joined The Australian’s Marketing Writer Simon Canning onboardroom radio this afternoon at 2.45pm to talk about Carlton’s latest ad ‘Slo Mo’ and how the ‘MadeFrom Beer’ campaign has charted over the past decade. They discuss whether it’s run out of puffand just how important is beer advertising as a benchmark of Australiancreativity? Listen to it here:
5 Comments
3 men holding the country to ransom over the PMship with one of the conditions including advertising and this is what we talk about….
yes I heard the 2 mins at the end about it, but honestly.
do Russel and Tom like each other….or this the radio equivalent of the straight man, wacky man Russel and Todd show ???
Tom loves Russel. Russel used to work for him.
Reminded me of how lovely Tom is and how much I miss working for him. Also reminded me of what a lovely guy Russell is.
Good to see two very accomplished people having an edifying discussion about things I’m equally as passionate about.
I don’t know if “work for him” is the right term.