Mortgage broker Loan Market set to launch national TVC Sunday via Jack Watts Currie
May 17 2012, 2:12 pm | | 10 Comments
Mortgage broker Loan Market’s latest national television commercial launches Sunday, part of a new campaign via agency Jack Watts Currie, Sydney.
10 Comments
Why bother?
Is this blogworthy?
Someone should be asking that question before publishing this kind of below the line advertising, shouldn’t they?
Does JWC imagine that it does them any favours for the industry to see them in this light? Hard to figure the rationale here, unless they’re just gluttons for punishment.
Where are the credits?
JWC. Continuing to lower the bar.
This is AWESOME!
Head Scratching. Interesting approach you take. So on your thinking the blog is the high temple of creative judgement of all time? Have a bad day today?
this is shit
a naff idea badly executed
@whatever
No, the blog is hardly “the high temple of creative judgement of all time”, as you so inarticulately put it, and there are plenty of retail spots that get PR’d here without too much embarrassment, but your work here manages to sink beneath that low bar, as the work form your agency so often does.
It’s one thing to do below the line work, perfectly respectable way to make a living. It’s another entirely to see yourself in some creative light and insist upon displaying bog standard work to your peers here in CBB.
Not a bad day really, but thanks for asking.
Campaign brief, how about for one week you remove anonymity, anyone else agree?