McCann Melbourne’s ‘Dumb Ways To Die’ campaign for Metro Trains wins Integrated Grand Prix at Cannes Titanium + Integrated Lions
June 23 2013, 5:30 am | | No Comments
McCann Melbourne has scored yet another Grand Prix for Metro Trains’ ‘Dumb Ways To Die’ – this time the highly prized Integrated GP – at tonight’s Cannes Titanium and Integrated Lions.
This is McCann Melbourne’s second Grand Prix win tonight – and a record five in total – after scoring the Grand Prix at the Film Lions. In addition to McCann Melbourne’s Grand Prix wins, the agency has also been named runner up Agency of the Year.