Marketforce Perth senior team Murray Laird and Steve Lorimer to switch to The Brand Agency

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LairdLorimer.jpgSenior creative team Murray Laird and Steve Lorimer are leaving Marketforce to join The Brand Agency.

Says Garry Horner, ECD of The Brand Agency: “You can always judge an agency by the calibre of people walking through its doors every morning. The arrival of Murray and Steve, along with the rest of guys here, is testament to our commitment to producing evenbetter work for our strong list of clients. As well as being great guys to have around the place, there’s no question they will add significant creative firepower to the department.”

Horner added that their appointment was part of an overall plan to restructure the creative department, which also sees the pairing of creative director/art director Craig Buchanan and senior copywriter Mitch Mitchell. Mitchell’s previous art director, Danielle Glenister, recently left The Brand to join 303.

Says Laird and Lorimer: “Like many others, we had started to notice the great work coming out of The Brand soon after Garry arrived. The decision to leave our friends at Marketforce after so many years was very difficult, but the opportunity to face new challenges with a new team really excites us. The Brand has a great future ahead and we’re chuffed to be a part of it.”

The duo commences with The Brand Agency on August 24.