Leo Burnett Sydney + Saatchi & Saatchi Sydney score Gold Lions in Promo & Activation Lions
Australia has scored two Gold Lions, four Silver Lions and four Bronze Lions in the Promo & Activation Lions category at Cannes Lions, presented tonight in Cannes.
Leo Burnett Sydney has won a Gold Lion and two Silver Lions and Saatchi & Saatchi Sydney has scored a Gold Lion and a Silver Lion. DDB Sydney has picked up a Silver Lion and a Bronze Lion. Leo Burnett Melbourne, Whybin\TBWA Melbourne and Clemenger BBDO Melbourne have all scored one Bronze each.
The Grand Prix in this category was awarded to Venables & Partners San Francisco for Rei ‘#OptOutside’ and 23 Gold Lions were awarded.
Australian Winners:
Gold Winners:
Saatchi & Saatchi Sydney, Toyota LandCruiser, LandCruiser Emergency Network
Leo Burnett Sydney, Samsung Australia, brainBAND
Silver Winners:
DDB Sydney, Volkswagen Australia, The Naked Ute
Leo Burnett Sydney, Samsung Australia, brainBAND
Leo Burnett Sydney, Samsung Australia, Celebrity Tantrum
Saatchi & Saatchi Sydney, Toyota LandCruiser, LandCruiser Emergency Network
Bronze Winners:
Leo Burnett Melbourne, Headspace, Reword
Whybin\TBWA Melbourne, ANZ, GAYNZ
Clemenger BBDO Melbourne, CUB, The Laziest Competition Ever
DDB Sydney, The Sydney Opera House, #ComeOnIn
VIEW THE WINNERS – Promo & Activation Lions Winners.xlsx
(Pictured above: Michael Spirkovski, ECD, Saatchi & Saatchi Sydney)

3 Comments
Land Cruiser network? Ring any dealer and they will have no idea what you’re talking about.
This industry is going to screw itself over with all this fake work for real clients.
Actually all the dealers do know about this and love it. Maybe you should actually call a dealer on (02) 9201 8888 and ask them about it before throwing your empty and personal commentary around the blog. It won, get over it and either be a supportive Aussie or say nothing, no need to get personal.
I wonder how stoner sloth will do.