Leo Burnett Australia ranked #15 in 2022 Good Report; Wunderman Thompson Perth ranked #26

Leo Burnett Australia and Wunderman Thompson Perth have been recognised in The Good Report in its 2022 list of the best campaigns globally.

Leo Burnett Australia has ranked #15th for Suncorp ‘One House to Save Many’, whilst Wunderman Thompson Perth has ranked #26th for Anglicare WA ‘Home for the holidays’.

The Good Report is a unique ranking of the world’s best use of creative communications to promote sustainability and social responsibility by shedding light on major social and environmental issues.

The Good Report ranking is produced by combining the results of the recently published WARC Creative 100, the global benchmark for creative effectiveness, with ACT Responsible initiatives: Great Ads for Good Exhibition, the Care Awards, TV show One minute of Responsibility, Tributes (public vote), and the Good Ad Gallery. There are no complicated criteria or categories, just great work for Good.

The Good Report 2022 best ranked campaigns and companies promoting good are:

Campaigns
#1 Reverse Selfie, Ogilvy UK, Dove
#2 Signal for Help, Juniper Park\TBWA, Canadian Women’s Foundation/Women’s Funding Network
#3 Catch of the Day 2050, Ogilvy Social.Lab Amsterdam, Sea Shepherd Conservation Society
#4 Beyond the Surface, Havas Worldwide Middle East, Adidas
#5 The Lost Class, Leo Burnett Chicago, Change the ref

Agencies
#1 Ogilvy UK
#2 FCB Chicago
#3 Juniper Park\TBWA Toronto
#4 BBDO New York
#5 Area 23, IPG Health Company New York

Networks
#1 Ogilvy
#2 Havas Group
#3 FCB
#4 BBDO Worldwide
#5 McCann Worldgroup

Brands
#1 Dove
#2 Sea Shepherd Conservation Society
#3 Red Cross
#4 Greenpeace
#5 Change the Ref

Countries
#1 United States
#2 France
#3 United Kingdom
#4 Canada
#5 Brazil

The full list can be viewed here.