Labor vs Libs vs Greens: The ads get personal
Kelly Gee, Brisbane, together with Melbourne-based adman, Mark Pearson, continues to roll out the Liberals campaign, with two new hard hitting spots.
VIEW TRAIN WRECK TVC: As each day passes, more Australians know that another three years ofLabor will be a train wreck that every family will pay for.
VIEW THE LABOR LEMONS TVC: Remember how disappointed you were when you realised that Kevin 07 wasreally Kevin O’Lemon? And remember how shocked you were when KevinO’Lemon got the chop? Well here’s the bad news. Nothing’s changed.
VIEW THE MORE OF THE SAME LABOR TVC: More of the same Labor means even more talk, even more waste, even more debt, even more taxes and even more pressure on you.
Meanwhile, McCann-Erickson Sydney has been busy for Labor:
VIEW THE PULL THE PLUG TVC: Tony Abbott will hurt Australian families by pulling the plug on vital services. To get the facts for yourself visit: www.abbottfacts.com.au
And Cyclone Advertising, Melbourne has this for The Greens:
VIEW THE GREENS TVC: Former ALP voters explain why this time they’re voting Greens in the senate.
Credits for the Greens spot:
Creative Director: Sam Hooper
Art Director: Greg Verzaci
7 Comments
If only everyone was as self critical when they named their ads.
I thought the train wreck was quite good
Advertising at its worst.
Gee as in, “Gee, these ads suck”?
Ouch! That’s a brilliant re-use of Kevin OLemon. The team responsible must have been cursing when Kevin got the chop. But this has made the idea even more potent. Well done.
WELL DONE KELLY GEE
Ah, the old lets bash the other party because we got nothing good to say ourselves trick.
Didn’t work last time, won’t work this time.