Iris Sydney signs Shearer for senior writer role

Award-winning creative Phil Shearer has been lured to iris Sydney as senior writer. He joins following stints as creative director at The One Centre (which went into liquidation in June, 2009) and, most recently, Affinity. The iris Sydney office forms part of the iris network of 14 agencies around the world. Locally their clients include Sony, Shell, Westfield, Sony Ericsson, adidas and Sony Pictures.

Says Tom Hoskins, CD of iris Sydney: “Phil is a great hire for us, and we’re lucky to have him on board. It’s not everyday you get the chance to sign up a Cannes Grand Prix winner (2003 DM Grand Prix for Jim Beam via Y&R Sydney). He’ll definitely bring something big to our work, and is without a doubt one the best copywriters to ever come out of Toowoomba.”

Says Shearer: “Iris are doing really interesting stuff around the world: across ads, digital, experiential and design. Some really nice work is starting to come out of Sydney and I’m looking forward to being a part of that.”

Shearer forms part of a building phase at iris and joins on the tail of recent digital hire James Griffiths, most recently a lead digital creative in the iris London office, working on the likes of on the award winning ‘Made from 100% Chelsea’ for adidas.

Adds Hoskins: “We’ve got 12 months ahead that are looking big for us. It’s crucial we have the calibre of these guys with us to maximise these opportunities Creatively.”