Hewlett-Packard launches new TV campaign starring Aussie snowboarding star Torah Bright
August 15 2011, 10:50 am | | 5 Comments
Hewlett-Packard has launched a new TV and online campaign starring Aussie snowboarding star Torah Bright.
In the spot, which was produced in-house, Bright prints from virtually anywhere with HP ePrint. Consumers can experience ePrint from anywhere and enter to win a $30,000 ski trip by visiting http://www.hp.com.au/snowchaser.
5 Comments
This is a great example of why you shouldn’t produce ads in house. Terrible.
WTF. Appalling. That’s what happens when agency suits become the client.
Funny. An ad for youtube which looks like it was made in the 90s and a competition with entry details hidden in the video’s ‘more info’ drop down. Quite the promotion.
This is a great ad! now can someone remind me we are in 1991 yes?
But seriously this is awful, I would sooner put pins in my eyes than watch this again. The chick with her whiney voice lost me when she needlessly used the word epic, I mean come on love your not 15 lets face it.
Cuts to her doing a situp with a jumpcut to the medicine ball miscatch, cuts to her mum who I thought was her after spending to long in the bath, and finishes off with some completely unlinked mesage about printing whilst in a 720 flip, bollocks!
This sadly goes down as an ‘EPIC’ suit crafted failure for me.
http://www.youtube.com/watch?v=9I2tEybYDu0