Herald Sun’s Mini Cookbook Collection launched by mini chefs in new campaign via AJF
October 13 2011, 11:55 am | | 8 Comments
To launch the new Mini Cookbook Collection for the Herald Sun – from this Saturday – AJF Partnership created a campaign featuring mini versions of the cooks and chefs.

8 Comments
Love these ads, just genius and so well cast!!
I’m with Chelsea, a lovely, smart, simple idea just beautifully delivered. Well done.
And the lip-sync in unusually good.
OK, can I be the first non – AJP employee to comment? This ad looks like the first thought by a junior.
Awesome. Stood out like spicy sheep’s testicles on TV.
It’s AJF, not AJP, you dickhead!!!
Pity 9:31 made that small error, 11:20. I got the joke, and it’s a ripper.
AJF has, does and always will produce out dated, old ideas such as this one. It isn’t clever, funny nor entertaining. Complete bollocks!!! Oh and John, show some manners. You’re swearing makes you come across like a true dickhead.