Gold Coast Bulletin reveals the secret to bigger, better fishing with interactive press ad via Junior
February 15 2012, 11:09 am | | 15 Comments
The Gold Coast Bulletin wanted to promote their new fishing magazine to keen fishermen and women.
So Junior Brisbane got hands-on and spoke to them in a language they could understand.
15 Comments
Nice. I pay that.
Saw this done in New Zealand like ten years ago, but better.
Wish I thought of that.
Nice one, I like it.
Reminds me of the Ikea sliding door ad but on a smaller budget.
That’s thinking outside the box. Very cool 🙂
i like it.
Caxton!!!
This always was a good idea.
I hate to be another ‘been done’ guy, but it was done in NZ for a fishing mag. Two hands were put on two separate billboards on opposite sides of the road.
I love this.
It’s like an old school analogue version of a digital idea/execution.
Yeah, I’ve seen the NZ billboard too, but this one does something that didn’t. I’ve never seen this ‘expand’ thing done with a newspaper ad, so stuff the fact that two hands has been done. It deserves some recognition.
yeah i agree. no one owns the two hands things. it’s the first thing you think of when it comes to fishing. good one guys.
Ikea sliding wardrobe ad was nicer.