Filmmaker/DP Joel Egan collaborates with Puma to launch new TVC for Melbourne Vixens
Cinematographer / DP Joel Egan in collaboration with Puma Australia have released the Melbourne Vixens 2019 membership TVC.
The gritty, strong and emotive montage spot aims to raise awareness for women in sport, togetherness and inspire a new generation of netball stars.
Says Egan: ”Being from a netball family with strong women role models meant I had an extra responsibility to represent the sport of netball as a whole, and honestly capture moments that all players go through playing the game.”
The creative execution is inspired by both the Melbourne Vixens ethos of ‘Vixens4Life’ and the real life events that teammates have experienced during their journey intertwined into one 30 second spot.
Says Egan: I hope this spot both inspires netballers of all levels, promotes inclusion, resilience and is a story that all netballers, friends and fans can be proud of!”
Puma – ‘Vixens 4 Life’ is currently being broadcasted on free to air, and can be viewed online across the Melbourne Vixens social channels.
For media enquiries please contact: producer@nowmotion.com.au.
Joel Egan is a Melbourne based cinematographer / DP represented by Auscrew and available for freelance cinematographer bookings. For enquiries please contact Egan direct joel@joelegandp.com.au or 0439 113 537.
Dir / DP: Joel Egan
Producer: Logan Davies
Production Manager: Anna Charalambous
1st AC: Shawkat Husseni
2nd AC: Jesse Lane
Gaffer: James Thompson (Day 01)
Gaffer: Alex Wilson (Day 02)
Electric: Mark Blanch
Electric: Justin Young
Stylist: Sarah Minson
HMU: Sam Pearce
HMU Assist: Sam Pearc
Runner: Tess Emmerson
Offline & Online Edit: Joel Egan
VFX: Jonathan Hairman
Colorist: Ciara Gallogly
Sound Design Assist: Windmill Audio
Sound Mix: Windmill Audio
Prod Group: Now Motion
Special Thanks for the support of:
> Melbourne Vixens Netball team, talent and wider management
> Lighting Package Per: Adam Hunter, Two Suns Lighting
> TVH: Lenses & Cam Acce’s package
> VA Hire Melbourne: Cam Support & Wireless Link
3 Comments
A talented and successful sports team + a global sports brand, should have resulted in a better execution.
The idea is completely lost.
I am in love with this. Never before have I seen women in netball portrayed so strong and resilient. It’s a fast moving clip, just like the sport. More of this please.
It’s like they tried to cram in every scene that was shot