Entries for MADC awards now open with deadline Friday July 6 – Over Time Pizza closes

Last week, over 120 agencies requested a free pizza from the new Over Time Pizza company.

Pizzas were cooked and delivered to agencies around Melbourne by the team at Mojo’s in Richmond.

When they received their pizza, the box revealed it was the call for entries for the 2012 MADC Awards.

Get the entry form here

The concept, created by Leo Burnett Melbourne, was based around the simple truth that a large part of the job in an agency’s creative department involves long nights, hard work and serious hunger – the same hunger necessary to win an MADC award.

This year, the MADC Awards will have two new categories: media and promotion. Other categories have been revamped, particularly digital and production.

Nominations are also welcome for the Lifetime Achievement Award, won last year by now-president, Nigel Dawson.

Entries will be accepted from today until Friday, July 6. There will be an extension period until Friday, July 20, but those entries will incur a late penalty.

Agency: Leo Burnett Melbourne

Pizzas: Mojo’s Richmond