DTDigital Sydney lures digital strategy director Phil Whitehouse from The Team, UK for GM role

Recently launched, DTDigital Sydney has appointed its first general manager, luring Phil Whitehouse from The Team in London, where he was digital strategy director.

Whitehouse will be responsible for the leadership and management of DTDigital Sydney as well as working in collaboration with other STW Group agencies, including Ogilvy & Mather and OgilvyOne.

Before The Team, where he worked for three years, Whitehouse performed a number of key roles at one of Europe’s largest digital agencies, LBi.

Says Brian Vella, MD of DTDigital: “When we launched DT Digital Sydney last month our commitment was to hit the ground running with a strong and credible team aligned under one leadership structure.  Phil’s appointment is the first step towards fulfilling this commitment and he takes the helm of the Sydney team with a raft of operational and strategic background experience to his credit.”

“I’m hugely excited about the challenges ahead,” says Whitehouse. “Success has come to our Melbourne team through its unique, full-service offering, including specialization in high growth areas that are not typically part of the offering from ad agencies.  We look forward to capitalizing on Melbourne’s success in a highly competitive and fast-moving market.”

DTDigital Sydney offers a full spectrum of digital services including digital strategy, User Experience web design, mobile solutions, social media strategy, technical build capabilities and search services.

“This breadth of expert capabilities allows DTDigital to focus on innovation, conceptualising, developing and connecting the entire digital ‘ecosystem’ for clients,” said Vella.  “Phil’s experience will enable his clients to successfully connect and transact with their target customers via digital channels.”