Dave King’s LIA Diary from Las Vegas: Day 4

Dave King, ECD, Innocean Australia is Australia’s representative on the LIA TV/Cinema/Online Film jury where judging is currently taking place in Las Vegas. Here King gives us a rundown of day 4 in Las Vegas.

Today was rather pleasant. And not too tough. Although not having a coffee until 11 wasn’t overly nice.

So Herr Dr Vogel, our jury president, was very kind today. We rocked up to find there were 189 entries to review on the long list. 189 out of 882 entries. So the morning was spent going through rating them from 1-10. There’s some really good work there with a few Grand Prix winners from other shows in the mix. There was also some work I really don’t rate so I dished out a few ones and twos. I gave one 10 which I’d obviously like to be the Grand Prix but I suspect I’ll be pushing to get it past other more famous contenders. We’ll see.

Tonight we had a dinner at Sinatra here at the Encore. It was my last official dinner as an Innocean person. So it was great that my creative boss, Jeremy Craigen, was in charge of the wine selection. Anyone who knows Jeremy knows he loves his wine. And his selections were sensational. As was the meal and fellow diners.

Tomorrow we have the Liaison reps sitting in the room observing us so we’ve been told to behave and be smart. Could be tough. But will definitely be fun. Then there’s a closing party tomorrow night followed by the bus back to Sydney. After three weeks away it’ll be nice to get home.