Clemenger BBDO Melbourne tops the 2010 Bestads Australian Agency Rankings

Reigning CB Agency of the Year Clemenger BBDO, Melbourne topped the 2010 Bestads Australian Agency Rankings with 18 points – placing the agency 5th in the world.

Clems was followed by DDB Sydney with 13 points and Grey Melbourne with 12 points. BMF Sydney and JayGrey, Sydney shared fourth spot with 8 points and sixth spot was shared by Leo Burnett, Sydney and The Campaign Palace, Sydney, both on 7 points.

Colenso BBDO and DDB New Zealand shared top spot on the NZ Agency Rankings with 29 points, well ahead of DraftFCB in third spot (10 points), Saatchi & Saatchi in fourth (9) and fifth spot shared by Clemenger BBDO, Wellington and Ogilvy Auckland with 6 points.

The top production companies in Australia and New Zealand were Prodigy Films and The Sweet Shop, both on 16 points, followed by Revolver on 14 points. Exit Films and Plaza shared fourth spot with 8 points each, followed by Flying Fish on 6 points.

Best Ads Ranking works like this: Every TV ad that makes it into the Week’s Best scores two points for all those involved in the ad: agency; production company; client; creatives and country. Every Print, Outdoor, Radio and Interactive scores one point.