Cannes Contenders: J. Walter Thompson, Perth

June 17 2016, 10:53 am | BY Ricki Green | No Comments

How will Australia perform at Cannes this year? In the lead up to the Festival, Campaign Brief will be showcasing the work we hope will impress the judges…

RAC_logo_288x144px.jpgRAC: Monitored Alarms – Don’t Care

J. Walter Thompson, Perth

J. Walter Thompson wanted to highlight the benefit of RAC’s 24/7 monitored alarm systems by pointing out that you can’t always rely on your neighbours to pay attention to normal, unmonitored, home alarms.

RAC: Monitored Alarms – Ignore

J. Walter Thompson, Perth

RAC: Monitored Alarms – Asleep

J. Walter Thompson, Perth

9c859.jpgWestern Australian Police Union: The Crackhouse Experience

J. Walter Thompson, Perth

Police face life threatening situations every day, yet Western Australian Police are the only officers in Australia who don’t get worker’s compensation. To highlight this injustice and gain public and political support in the lead up to the state election, J. Walter Thompson Perth and the WA Police Union created The Crackhouse Experience (an online video).