BMF, M&C Saatchi Sydney and Clemenger BBDO, Melbourne lead shortlist stage of ADMA Awards
October 7 2010, 4:03 pm | | 16 Comments
BMF has picked up 27 of the 153 finalists at the 2010 ADMA awards with shortlists including Weight Watchers’ ‘Approved by life’, Expedia’s ‘No fees’, Commonwealth Bank’s ‘Heaps free’ and ALDI Stores’ ‘The ALDI graduate brain challenge’, campaigns. The next best performer was M&C Saatchi & Mark with 20 finalists including ACON’s ‘Wear it with pride’, while Clemenger BBDO & Proximity scored 15 
finalists. This includes Guide Dogs Australia’s ‘Support Scent’, Sensis Yellow Pages’ ‘Hidden Pizza Restaurant’ and St Vincent de Paul Society’s ‘No one should have to know this’.
The awards will be held in Melbourne on 26 November at the Recital Centre and National Gallery of Victoria.
16 Comments
At my agency these are known as the cinderella awards. Not too effective, not too creative.
Then i guess you’d class Mark, bmf and clems melbourne as cindarella agencies?
A lot of these finalists smashed it at cannes this year, so I’m guessing you’re known as the ugly old stepmother of the creative dept at your agency.
@5:07 you must be in a very ordinary agency indeed
Awesome stuff BMF, well deserved.
@5.07. You are confusing your fairy tales. A Goldilocks account is not too effective, not too creative. A Cinderella agency never gets to go to the ball.
I may enter next year. Depends the trophy looks like!!!
i’d love to know who 5.07 is. wouldn’t it be great to meet such a cock.
What awards are these? I’ve lost track. We are such suckers.
Well done BMF. And well done to the Planning department and Account Management team.
9.01.
Ah, now I get it. These are account man awards. That’s why noone gives a fuck about them except four angry young execs on here.
1:04. I look forward to your realisation that the ink in your pen ran out, and you have to open a bakers delight franchise to look after your third wife and her kids. You condescending, posing, arrogant fuck.
11.52am.
You can take the man out of direct response…
5:07, if there was a Grand Prix for being a wanker, you’d be a shoe-in.
1.41. At the Ad Hominem awards, each of your posts would get shortlisted.
Girls girls girls….
Lighten up.
Yes I’ve won a few of these, but they aint no shiny lion.
Lets agree to piss in our own pockets from now on, yes?
9.19
Agreed. It’s time to draw a line.