Bestads Six of the Best reviewed by Nils Leonard, executive creative director, Grey, London

Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative director or team to select their own personal favourites.

This week’s guest judge is Nils Leonard, executive creative director at Grey, London.

Good work is new. And stretches the labels we all have for what we make.

BEST TV

Best TV ad of the week? Potty mouthed princesses go hard in a new category of well produced social content, as does the snort laugh Air New Zealand safety video featuring an orc in an oxygen mask. Although the initial idea of entertaining safety videos started elsewhere, both of these have a real go at redefining what it is we all create these days and I love them for it. READ MORE…