Bruce Tweedie: That pivotal creative moment – The birth of the Hotondo Homes jingle
By Bruce Tweedie, Music Mill…
Author Archives: Ricki Green
Miles Toolin: Marketing leaders unpack ‘seismic shift’ in consumer trust
By Miles Toolin, senior solutions consultant, Cheetah Digital Aussie consumers have low levels of trust for adver…
Lindt EXCELLENCE goes live with new Mastery campaign via Richards Rose
The campaign, ‘Lindt EXCELLENCE Mastery,’ has kicked off with the brand’s first locally made TVC in over five year…
Entertainment encourages Aussies to ‘Tap for Fun’ in new relaunch campaign via M&C Saatchi
Entertainment, formerly known as the Entertainment Book, has unveiled its relaunch in a campaign by the M&C Saatchi …
Bestads Six of the Best Reviewed by Kenny Blumenschein, ECD, TBWA\Media Arts Lab APAC
Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative …
Melbourne TVC director Travis Crosbie hopes to bring back the gross-out comedy
From the brainchild of Travis Crosbie, an Melbourne-based comedy TV commercial director, comes a short film ‘The S…
AAMI extends partnership with Mushroom Group’s Roundhouse Entertainment
National insurer AAMI has today announced the extension of its partnership with Roundhouse Entertainment, part of the Mu…
Swinburne University appoints Mediabrands Content Studio as creative production agency
Following a hotly contested pitch, Swinburne University of Technology has appointed Mediabrands Content Studio (MBCS) &#…
Edge’s ‘Edge Up 2022’ intern program ends in pitch winning work
Edge’s 2022 Intern program for university students in their final year culminated this month with a real pitch to a pr…
The MG3 inspires fashion-forward Gen Z customers in MG Motor’s new campaign via JOY
Independent integrated agency JOY has today announced the launch of a new campaign for MG Motor that focuses on elevatin…