New campaign ‘The Invisible Forest’ launches via Emotive to showcase how Google AI is helping restore Tasmania’s giant kelp forests
Emotive has launched a new campaign ‘The Invisible Forest’ with Google AI in collaboration with CSIRO, Insti…
Author Archives: Ricki Green
Mentally Healthy 2024 Survey launches: A deep dive into mental health in industry workplaces
The fourth Mentally Healthy survey launches today, aiming to understand the mental health state of people working across…
Interbrand Australia and Unyoked release new report ‘The Nature of Creativity’
Brand consultancy Interbrand Australia and nature company offering remote cabin stays Unyoked have unveiled a report cal…
Aussie director Max Barden breaks the monotony in Freya’s new campaign via DDB Group Aotearoa
To break the monotony of Kiwi households stuck in the rut of plain white bread, Freya’s and DDB Group Aotearoa have la…
Retail specialist Jessica Harold joins The Brand Agency, Melbourne as group creative director
The Brand Agency Melbourne has appointed Jessica Harold to the role of group creative director. Harold has a stro…
WPP announces partnership with Google Cloud to boost generative AI-driven marketing
On the keynote stage at Google Cloud Next in Las Vegas, WPP and Google Cloud announced a new collaboration that aims to …
Cannes Lions launches LIONS Creators ~ New experience to accelerate growth of creator economy within the creative marketing mix
The Cannes Lions International Festival of Creativity has announced the launch of LIONS Creators. A new experience takin…
Midnight Health taps Keep Left to deliver healthcare to the masses
Australian digital healthcare provider Midnight Health has partnered with PR and creative agency Keep Left to grow the a…
BCU Bank reveals Aussies’ quirky financial back up plans in new campaign via The Hallway
Selling feet pics, asking Dad or… ‘Daddy’, waiting for an inheritance from gran or moving home (again). These are …
Aussie ad legend Bob Isherwood to be inducted into The One Club’s Creative Hall of Fame
Australian advertising legend Bob Isherwood, who served as Saatchi & Saatchi’s first worldwide creative director, …