Witchery unveils 16th White Shirt campaign via Smile Agency in partnership with The Ovarian Cancer Research Foundation
Major Australian fashion retailer Witchery has today unveiled its 16th annual White Shirt Campaign in support of the Ova…
Author Archives: Ricki Green
Maxibon drops new PBJ Bon flavour in new integrated campaign via SICKDOGWOLFMAN
To celebrate the launch of its new flavour combination ‘PBJ BON’, Maxibon has launched a new integrated campaign via…
On-time entries for 2024 Effie Awards close in three weeks: deadline 5pm AEST, Monday 13 May
There are still three weeks left to get your entries in for the 2024 Australian Effie Awards. If you have stand-out camp…
The Work 2024 Contenders: CHEP Network
Campaign Brief recognises and showcases the great work that is being produced in the region with The Work 2024 Contender…
Sportscraft to become ‘Supportscraft’ in new Paris Olympics campaign via The General Store
Iconic Aussie retailer Sportscraft has designed Australian Olympic Uniforms across 4 decades and this week the brand unv…
Example promotes Daniel Goldstein to head of PR
Earned-led culture agency Example has announced the promotion of Daniel Goldstein to head of PR….
The Work 2024 Contenders: Dentsu Creative ANZ
Campaign Brief recognises and showcases the great work that is being produced in the region with The Work 2024 Contender…
Mastercard’s pictureless film ‘TOUCH’ redefines movie-going experience for diverse audiences via Howatson+Company, Heckler Sound, Eleven, We Are Social, McCann and Carat
Each year, more than 500 million people visit the cinema. While pictures orient the audience and drive the narrative for…
NAB targets Gen Z in new iteration of ‘Wrangle Your Money’ brand campaign via TBWA\Melbourne
NAB together with TBWA\Melbourne and Mindshare has unveiled the next iteration of the recently launched ‘Wrangle Your …
Virgin Australia launches second chapter of ‘Bring on Wonderful’ campaign via Special
Following the launch of Virgin Australia’s Bring on Wonderful campaign in 2022, the airline has delivered the second i…