Toyota celebrates the joy of helping others in festive campaign via Saatchi & Saatchi US + Conill
In the lead-up to Christmas, Campaign Brief is shining a spotlight on the season’s most anticipated campaigns from aro…
Author Archives: Ricki Green
Qudos Bank Arena and CulturalPulse forge new era of multicultural marketing
Qudos Bank Arena, Australasia’s largest and most diverse indoor entertainment Arena, has revolutionised its approach t…
Smart unveils rebrand via M&C Saatchi; integrates services under single master brand
Smart, one of Australia’s leading provider of salary packaging and novated leasing, has officially launched its rebran…
Kathmandu appoints Reload Media as digital marketing partner
Kathmandu, a pioneering brand in the outdoor and adventure sector, has announced the appointment of Reload Media as its …
Wattle Court unveils new brand positioning and identity via Claxon and Embark with new campaign to roll out soon
Leading home builders Wattle Court has launched a new brand identity and positioning developed via independent growth ag…
The ANDY Awards extends Regional Competition deadline to next Wednesday, December 11
The ANDY Awards has announced an extension for its Regional Competition deadline, giving agencies until next Wednesday, …
Special’s Richard Sweetman relocates to Special London for GM + Client Services Director role
Independent creative agency Special London has announced the appointment of Richard Sweetman to the newly created role o…
RID’s relaunch generates significant revenue, market share growth + AMI award for innovation
One year ago, RID took a decisive step, unprecedented in its nearly 70-year history, to relaunch. The strategy proved hi…
“Why do you Lime bike?” Lime champions Melbourne riders in latest brand campaign
Lime has taken its latest ‘Why do you Lime bike?’ campaign to the streets, showcasing the stories of its users throu…
Spotify celebrates 2024 Spotify Wrapped with pop-up rave + campaign via Akcelo + Jack Nimble
2024 Spotify Wrapped has launched its annual campaign and personalised user experience – celebrating the fans, artists…