Facebook global advertising revenue to surpass $100bn in 2024 fuelled by innovation in AI and commerce to attract Gen Z
Social media pioneer Facebook has withstood the changing tides of digital global advertising for more than two decades. …
Author Archives: Ricki Green
Think Wellthy Futures: Youngkind’s new study unlocks the values of Gen Alpha and young Gen Z
New youth insights agency Youngkind has unveiled its ‘Think Wellthy Future’ study, offering corporate Australia and …
WPP + Universal Music Group partner up to create dynamic music and entertainment solutions for global brands
WPP, the creative transformation company, and Universal Music Group (UMG), the world leader in music-based entertainment…
AiMCO launches new Influencer Advisory Sub-Committee for influencer and creator members
The Australian Influencer Marketing Council (AiMCO) today announced a newly-created Influencer Advisory Sub-Committee, d…
Health New Zealand Te Whatu Ora launches national prevention campaign to reduce fetal alcohol spectrum disorder via Curative
Creative agency Curative has collaborated with Health New Zealand Te Whatu Ora and a team of co-designers to launch a ne…
Rhys Delios Callanan and Olivia Hartanto named winners of TAC’s Split Second Competition 2024
The Transport Accident Commission (TAC) has announced the winners of its annual Split Second Competition. Melbourne-base…
Road Safety Commission and Foxtel Media bowl powerful message across the cricket pitch
Western Australia’s Road Safety Commission (WARSC) has joined forces with Foxtel Media for a first of its kind, state-…
Industry collaboration delivers major win for PR profession
Communication and Public Relations Australia (CPRA) has welcomed the Australian Government’s addition of public re…
Young Lions Australia 2025: The ultimate creative showdown is here – entry bird deadline Dec 24
Aged 30 or under and ready to make history in Cannes? Advertising Council Australia (ACA), the national representative o…
New Zealand officially diagnosed as the best place in the world to have herpes
A public health campaign by the New Zealand Herpes Foundation and Motion Sickness has achieved its goal: Aotearoa is now…