Historic milestone for Australian media industry with the launch of Daily Digital Content Ratings
IAB Australia and Nielsen have today switched on Digital Content Ratings (DCR), providing publishers, agencies and marke…
Author Archives: Ricki Green
KFC brings the bird to Birdsville in latest integrated campaign via Ogilvy, Sydney
KFC Australia this week launches an integrated brand campaign, Bringing the Bird to Birdsville, via Ogilvy, Sydney. &nbs…
Palmer’s appoints AnalogFolk Australia as its strategic, creative and digital agency partner
After a competitive pitch, AnalogFolk Australia has been appointed the strategic, creative and digital agency for leadin…
Toyota calls on Aussies to support Planet Ark’s National Tree Day in new TV campaign via Gemba
Toyota is encouraging people to get outside and make a difference to the environment as part of the 2017 National Tree D…
Holden celebrates Shark Week with launch of new mockumentary-style video via One Green Bean
To celebrate Shark Week, Holden via One Green Bean, has created a mockumentary-style content video, educating Australian…
After five years Clemenger BBDO, Melbourne promotes Matt Pearce to planning director role
With a relentless focus on the delivering the most creative and most effective work, Clemenger BBDO, Melbourne has annou…
Patties Foods re-appoints Dentsu Mitchell as media agency following a competitive pitch
Dentsu Mitchell has been re-appointed to the Patties Foods account following a recent competitive pitch. The media agenc…
Non-for-profit organisation Uniting launches new brand positioning campaign ‘With Heart’ via Re
At a time when our world is becoming de-sensitised, Uniting is calling for a return to the personal touch. In collaborat…
News Corp Australia launches ‘The Great Australian Storybook Collection’ campaign
The magic of stories and the worlds they create is something children everywhere cherish, and starting this weekend, New…
Sportsbet injects the ‘roid in Tour De France in new guerilla advertising via BMF Australia
…