Spinach State of the Nation events highlight the opportunity for brands in ‘enshittification’
Enshittification is creating “healthy chaos” that marketers can tap into to connect more authentically with consumer…
Author Archives: Ricki Green
Virgin Active appoints Connected Media as lead media agency for Australia
Independent agency Connected Media continues its strong new business run, being appointed by Virgin Active as its lead m…
Adland Surfs for Good at UnLtd’s Big Kahuna
80 adland surfers recently paddled out for UnLtd’s Big Kahuna surf event at Manly Beach – a day dedicated to…
Havas PLAY expands across Australia and New Zealand to build ‘cultural playgrounds’ connecting brands to communities
Havas Group Australia and New Zealand (ANZ) has expanded its Havas PLAY proposition across the region, introducing a cul…
Omnicom completes acquisition of Interpublic
Omnicom has today announced the successful completion of its acquisition of The Interpublic Group of Companies, Inc. fol…
HERO Adds More Creative Firepower With Award-Winning Senior Duo Anais Read and Katelyn Testa
HERO has further bolstered its creative ranks, with the addition of former Ogilvy, VML and Publicis senior creative team…
DAIFF announces Gen AI film winners; releases dataset mapping a new creative landscape
Australia’s first DISRUPT AI Film Festival (DAIFF), held at ACMI in Melbourne, has announced its inaugural Gen AI film…
McDonald’s sabotages Christmas across the UK in mischievous ‘Grinched’ campaign via Leo UK
In the lead-up to Christmas, Campaign Brief is shining a spotlight on the season’s most anticipated campaigns from aro…
Thinkerbell’s Marcus Byrne releases definitive guide for creatives for Google’s Nano Banana Pro
Google’s Nano Banana Pro (Gemini 3 Pro Image) has just landed, shaking up the creative landscape by using state-of-the…
Sam I Am welcomes Director and Photographer Charlie Grant to its roster of artists
Artist management and production company Sam I Am is thrilled to announce the addition of Charlie Grant, British-born di…