D&AD Nominations for 303Lowe’s Ikea ‘Rent’ and Clemenger BBDO, Melbourne’s NAB ‘Break Up’

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Thumbnail image for Screen shot 2011-09-21 at 12.54.40 PM.jpgScreen shot 2012-04-19 at 11.49.14 PM.jpgAustralia has scored two D&AD Nominations, both in the Direct category, with Clemenger BBDO, Melbourne scoring one for the NAB ‘Break Up’ campaign and 303Lowe Sydney/Perth winning the other for the Ikea Catalogue ‘Rent’ campaign.

Both agencies will have to wait a few more hours before knowing they go on to win Yellow Pencils at tonight’s D&AD Awards (streamed live starting Friday morning @ 4am Sydney time).

Several Australian entries were accepted In-Book: Whybin\TBWA Sydney have three: for the Pedigree Adoption Drive (Direct + Integrated and Earned Media) and Pedigree ‘Dog-A-Like’ (Digital Advertising)Ogilvy Sydney won two, both for Coca-Cola ‘Share a Coke’ (Digital Advertising + Integrated and Earned Media); Euro RSCG Sydney won two, one for Vanish ‘Sponsor the White House’ (Direct), the other for the Harpic ‘Toilet Confessions’; DDB Sydney won for Wrigley’s Eclipse ‘Toll Booth’ (TV & Cinema Advertising); Leo Burnett Sydney for Bundaberg ‘Watermark’ (Direct); and Naked Communicatiions, Melbourne for Art Series Hotels ‘Steal Banksy’ (Digital Advertising).

Mash Design had three In-Book: for Meat & Livestock Australia ‘Chef’s Special’ (Magazine and Newspaper Design), for Adelaide Festival 2012 ‘Barrio’ (Illustration) and Boutinot ‘Rude Mechanicals’ (Illustration); and Moon Group, Sydney for The Darling (Graphic Design).

Screen shot 2012-04-20 at 5.23.22 PM.jpgIn Film Advertising Craft, The Glue Society won a Nomination for TMB Thailand ‘Panyee FC’ for Direction; Exit Films was accepted In-Book for Lion Nathan ‘The Nocturnal Migration’ for Cinematography as well as Direction and Special Effects; Goodoil Sydney was accepted In-Book for Commonwealth Bank ‘Human Bank’ for Cinematography; Revolver for Volkswagen ‘The Word’ for Editing; Animal Logic for BUPA ‘The Moment’ for Special Effects.

MJZ Los Angeles won a Yellow Pencil for the Hahn Super Dry  ‘Super In. Super Out’ spot for Publicis Mojo, Sydney in the Production Design for Film Advertising category.

Screen shot 2012-04-20 at 12.31.41 AM.jpgFor New Zealand Clemenger BBDO, Wellington scored a Nomination for NZ Transport Agency ‘Ghost Chips’ (Integrated and Earned Media) and In-Book for the same work (Writing for Advertising); Publicis Mojo Auckland have two In-Book, both for Greenpeace ‘Oil on Canvas’ (Outdoor + Integrated and Earned Media); Colenso BBDO, Auckland for Pedigree ‘Smart Puppies’ (Writing for Advertising); Special Group for Channel 4 ‘The home of NOT rugby’ (TV & Cinema Communications).