3p Studio strengthens business backbone with appointment of Cornelius Ionescu as GM

In a further commitment to its growth, Brisbane-based post-production powerhouse, 3p Studio, has appointed Cornelius Ionescu to the position of general manager.

Says Haley McDonald, founder and managing director at 3p Studio: “Thanks to our continued success, this is a newly created role at 3p Studio, and we are excited to see Cornelius join the team in a senior position.

“Cornelius brings with him a wealth of knowledge and insights from a client background and will help refine our offering as one of Queensland’s emerging post-production studios.”

With extensive experience in marketing and business operations, Ionescu was a key driving force behind the success of Isuzu UTE Australia – forming part of the original team 12 years ago that helped take it from a start-up to a highly regarded competitor in the automotive industry.

Says Ionescu: “I’m excited to be joining 3p Studio at a time that most wouldn’t think of jumping, as video content is a critical piece of marketing communication that isn’t slowing down. Being at the forefront of video content development and leading a talented team of creatives across all areas of post-production is what attracted me to this role.

“I look forward to what 2021 holds as we look to grow and continue to provide outstanding services for all clients.”

With more than 20 years’ experience, 3p Studio is a purpose-built post-production house offering full-service production, crafting creative projects and campaigns from pre-production and offline through to finishing and delivery. Examples of 3p Studio projects and clients vary, such as Subway, Neds, Price Attack, Andersons; along with many government health and property projects, above and below the line.

Says McDonald: “3p Studio has not only survived during the COVID19 crisis, but has thrived, quickly adapting to the needs of our clients. We always deliver a solution that exceeds their expectations. Cornelius’ appointment is thinking outside the box, which in these uncertain times will help bring a new perspective to ensure that we continue to deliver for our clients.”

With dedicated editorial suites, designed for both small and large production groups, 3p Studio has adapted to meet the demands of the ever-changing video content landscape, offering clients streamlined and bespoke workflows to facilitate almost any requirement and budget.