2022 CB HOT LIST #6: DELOITTE DIGITAL
There were several agencies that were included in the final shortlist for Campaign Brief Agency of the Year. In the lead-up to the AOY announcement, we profile those that made the 2022 CB Hot List…
Deloitte Digital once again put in a good showing in 2021, both creatively and in terms of new business.
Notable work included Suzuki ‘Land Shanties’, ‘Sashbelts’ and ‘Motorbike of cars’, Swinburne University ‘360 Degree’ and ‘Next Stage’, Balter’s XPA Beer ‘Happy Beerthdays’; Asuwere ‘Shop less. Live more’, BHP ‘Illuminate’, Deloitte Global ‘Help quest’, Nica re-brand, MADC re-brand, DRSAT and Space Agency.
In 2021 Deloitte Digital introduced its Optimal Reality business, where working with Air Services Australia, they created a digital twin of Australia’s air space to make it more efficient; Deloitte Digital became the design agency for Australia’s new award-winning Responsive Space Operations Centre.
Deloitte Digital Australia experienced phenomenal growth in 2021, recording $206m head hour revenue at a margin twice that of very good creative agencies.
6 Comments
All those talented creatives making the real partners of Deloitte stonkingly wealthy
Love the jab at the end, reminding agencies that their business model sucks and thats why a lot of their work does too.
Thanks? Keep up the 6th best work!
On those numbers.
Thanks guys. Nice touch.
Epic year gang.