15 Australian and 5 New Zealand entries make the cut at shortlist stage of One Show Interactive
17 Aussie and 5 Kiwi entries have made the cut at the shortlist stage of One Show Interactive.
Whybin\TBWA, Sydney and Leo Burnett Sydney lead he Aussie agency pack with three finalists each, followed by The Monkeys Sydney and IdeaWorks Sydney with two apiece.
Colenso BBDO Auckland leads the kiwi agency pack with four of New Zealand’s five finalists, with one finalist to sister shop Clemenger BBDO Wellington.
Pencil winners will be revealed at the awards night in New York in early May.
AUSTRALIA
Best Use of Social Media:
DDB Group Melbourne for The Reach Foundation ‘Open Book’
Best Use of Social Media:
Naked Communications, Sydney for Transport Accident Commission ‘How ‘Speedkills’ killed Speed’
Social Media – Location Aware Services:
IdeaWorks, Sydney for Asics ‘Run with Me’
Integrated Branding Campaign – Online:
Whybin\TBWA, Sydney for Mars Petcare ‘Pedigree Dog-A-Like App’
Integrated Branding Campaign – 360:
Leo Burnett, Melbourne for Scope ‘See the Person’
Online Films & Video – Music Videos:
The Monkeys, Sydney for Sydney Opera House ‘The Ship Song Project’
Online Films & Video – Long Form:
DDB Sydney for Tourism Australia ‘Making Tracks’
Online Films & Video – Long Form:
BMF Melbourne for AEG Power Tools ‘Tradesman Series – Simon Anderson’
Interactive Advertising – Environmental / Experiental
IdeaWorks, Sydney for Asics ‘Run with Me’
Mobile Applications/Sites – Public Service
Whybin\TBWA, Sydney for Mars Petcare ‘Pedigree Dog-A-Like App’
Mobile Applications/Sites – Branded Games
Whybin\TBWA, Sydney for NRMA ‘Car Park Challenge’
Websites – Services:
Leo Burnett, Sydney for Australian Bureau of Statistics ‘Spotlight’
Websites – Public Service:
Leo Burnett, Sydney for Australian Bureau of Statistics ‘Spotlight’
Craft – Animation / Motion Graphics:
Leo Burnett, Sydney for Australian Bureau of Statistics ‘Spotlight’
Craft – Interactive Design:
The Monkeys, Sydney for YouTube ‘Map my Summer’
NEW ZEALAND
Brand Transformation:
Clemenger BBDO Wellington for NZTA ‘Ghost Chips’
Best Use of Social Media:
Colenso BBDO Auckland for Levi’s ‘Rear View Girls’
Online Films & Video – Short Form:
Colenso BBDO Auckland for Levi’s ‘Rear View Girls’
Mobile Applications/Sites – Services:
Colenso BBDO, Auckland for Westpac ‘Impulse Saver’
Websites – Public Service:
Colenso BBDO Auckland for Pedigree Adoption Drive ‘Doggelganger’
2 Comments
Well done everyone. What a great effort.
wow how bad is the first Droga 5 work for woolworths….