10 Aussie entries make the cut at the shortlist stage of LIA’s Radio and Audio category
Ten entries from Australia have made the cut at the shortlist stage of LIA’s Radio & Audio category.
Leading the Australian pack is Flagstaff Studios, Melbourne with four finalists including two for M&Ms ‘Argument’ in the Confection/Snacks category and two for TAC ‘Cutout’ in the Public Service/Social Welfare category and in Sound Design.
Eardrum, Sydney has scored two finalists, both for ABC Classic FM ‘DNA Music’ in the Idents category and the Innovative Use of Radio & Audio category.
Scoring one apiece is GPY&R, Brisbane for Anti-Drink Driving ‘Radio Breathalyser’ in Public Service/Social Welfare and Leo Burnett, Sydney for S-Drive ‘Ballet, Dad and Meeting’ in the Public Services/Social Welfare Campaign category.
Leading the Radio & Audio jury was Jo McCrostie, creative director, Global Radio, London.
The jury: Ralph van Dijk, founding creative director Eardrum, Sydney; Tom Eymundson, CEO, Pirate Group, Toronto; Chris Smith, group executive creative director, The Richards Group, Dallas and Stefan Wübbe, chief creative officer, Kolle Rebbe, Hamburg.
VIEW THE SHORTLIST – LIA Radio Shortlist 2014_Oct_12.xlsx
4 Comments
Yesterday the Digital shortlist had four entries from the agency of one of the judges, today the radio has two. I know they “leave the room” and all that. But it does look pretty bad to the rest of us. Given the importance of awards to career progression and agency status, would it be too much to ask that judges only accept that position on the understanding that the work of their agency is not entered in the category they judge. Or appoint judges connected to the industry but without a vested interest in the process.
if you want top judges it is inevitable that their agency will have entered work in that category. That is a very naive comment and an insult to the integrity of the judges
Very naive comment. They do leave the room. I was fortunate enough to sit in on some of the judging and I can honestly say it doesn’t impact on the results. I saw plenty of instances where work missed out on medals despite their CCO being a member of the jury. The work is debated so heavily over several days.
I’ve seen judges leave the room only to come back bitterly disappointed on many occasions. They are all professional enough to respect the judges decision.
And to be honest, if you’re judging at a big award show then you’ve already proven yourself … another award is just that.
@ Here we go again, pull your head in and start doing better work.