CAPI Sparkling appoints Saatchi & Saatchi Sydney as creative agency ahead of launch
November 27 2012, 10:41 am | | 1 Comment
100% Australian owned natural soft drink and mixer company CAPI Sparkling has appointed Saatchi & Saatchi Sydney as its creative agency, following a closed creative pitch to launch the product
in 2013.
Says Pitzy Folk, founder and owner CAPI Sparkling: commented: “I wanted to work with a bunch of creative people that shared the same entrepreneurial spirit and ambition. We have big plans for CAPI and needed a team that can deliver that. We found that in Saatchi & Saatchi.”
CAPI is not only 100% Australian owned and made, it also contains 100% botanical ingredients. It has no preservatives, artificial colours, flavours or sweeteners and will be undertaking an aggressive push into the competitive soft drink mixer market in 2013.
1 Comment
F@%k that’s a huge win. Undoubtedly, the win of the year so far. This should dig them out the hole big time.