New Republique wins online revamp for AUI

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aui.jpgAustralian Unity Investments (AUI) has awarded its online revamp project to New Republique.

AUI general manager of retail, Cameron Dickman said digital is becoming a growing component of how the organisation communicates with its customers.

Says Dickman: “We know that times are changing in our industry and we want to embrace it. We needed a new type of agency, one that understands digital and how we sell traditionally.

New Republique fit this bill perfectly and offers a fresh approach to bringing our brand to life. They have been excellent at listening, interpreting our needs, and understanding how the business operates.”

Through this partnership AUI will create an online platform to bring together financial advisers and digital savvy customers.

New Republique CEO, Nima Yassini said the industry needs to evolve its understanding and use of the web beyond brochure ware.

Says Yassini: “We are excited to be involved with such a forward thinking and progressive business. The new website is the starting point for AUI developing stronger relationships with their current customer base and will attract new consumers through this new digital platform.

Having previously worked with companies such as NAB and Zurich our partnership with AUI will see us continue to expand our breadth of knowledge within the finance industry.”