KWP! Adelaide beefs up account team; promotes Carracher to head of account management role

kwp! Advertising has promoted Andrew Carracher, who has been at the agency since 2003 and one of its seven shareholders, to head of account management.

As part of his brief to grow his team, Carracher (left) has made two new appointments: Andrew Fotheringham (below), senior account director returns to kwp! from his most recent role at WDM and Sophie Young (below), account director recently returned to Adelaide from stints in New York and London. Locally, Young worked with accounts such as Community CPS, Bridgestone Australia and the Adelaide Zoo.

“Andrew has been shadowing me in this role for the past year and his official appointment will be no surprise to most and is recognition of his talent, commitment and passion for the business and for kwp!,” said John Baker, joint managing partner.

“With the new appointments our account management team of seven will be one of the largest and strongest in Adelaide,” said Carracher, “and our new structure will allow the team to spend more quality time getting more involved in developing and implementing strategic campaign ideas for clients. In the end that’s what it’s all about.”