Three mates go up against the gorgeous Tui Brewery girls in new spot for Tui via Saatchi NZ
Tui has launched its latest brand tvc via the team at Saatchi & Saatchi New Zealand.
Shot by The Sweet Shop’s Stuart McDonald, the spot shows three mates once again going on a stealth mission to get their hands on some of Mangatainoka’s finest. But once inside the Brewery, the gorgeous Tui Brewery Girls aren’t working away as some might expect. Tui rewards those who believe in the Tui Brewery Girls with some legendary stories of their own.
Executive Creative Director: Antonio Navas
Creatives: Matt Sellars, Cory Bellringer
Head of TV: Jane Oak Group
Group Account Director: Mark Cochrane
Account Director: Natalie Downes
Film Company: The Sweet Shop
Director: Stuart McDonald
Producer: Larissa Tiffin
Tui Brewery Ltd: Jarrod Bear, William Papesch, Clare Morgan

7 Comments
plop
flat, boring, uninspired. whaaat?
dying is easy, comedy is hard
Terrible work. One of the most dull ads I have ever seen. You’d think Saatchi would be capable of more…
Surely you mean ‘dullest’, ashley?
“The most dullest”??
Maybe to some, but not to the target audience. And the brief is appeal to them, not you and I.
Ads definitely a 6 out of 95. No wonder my mates and I stopped drinking Tui. Oh well, good effort I suppose… lol.