MeadowLea encourages Aussies to make the switch from butter with new ‘Plant Seed Promise’ campaign via JackWattsCurrie, Sydney

MeadowLea, via agency JackWattsCurrie, Sydney, has launched a new campaign to encourage Australian families to make the switch from butter and help plant seed gardens in children’s hospitals across Australia.

The first Plant Seed garden has been planted at St George Hospital in NSW, with the promise of one more in Victoria, Queensland, South Australia and WA if the target of 2000 promises is achieved, with 62 so far pledged.

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