Creativity, Whatever! Keith Reinhard, chairman emeritus of DDB Worldwide, offers some sage advice in his NY Festivals’ keynote address
May 6 2011, 6:52 pm | | 2 Comments
Keith Reinhard, chairman emeritus of DDB Worldwide’s speech at the NY Festivals today in New York was titled “Creativity, Whatever!”.
New media, old media, new ways to use old media, old ways to use new media – what’s important is the creative idea. And coming up with a great idea is often about asking the right questions.

2 Comments
Hey CB, thanks for the recent inclusion of interviews and speeches, they’ve been really helpful and insightful.
Keep it up!
Tom Hafey looks very good for 80.