Leo Burnett Sydney, GPY&R Brisbane score Gold at ANDY Awards in New York – W+K Portland’s Old Spice ‘Response’ takes out The GRANDY

The 2011 International ANDY Awards, the advertising award show that tends to set the precedent for subsequent creative winners during the creative awards season, tonight announces this year’s recipients at the Show & Party at The Times Center in New York City.

The GRANDY, the ANDY’s top honor as Best in Show, went to Wieden + Kennedy Portland for its popular social media campaign “Response” for Old Spice Premium Body Wash in the RESET category (which reflects unique, innovative work that redefines categorical description).

Leo Burnett, Sydney took home one Gold and one Bronze for WWF ‘Space Monkey’ and one Silver for Bundaberg Rum ‘Favourable Lie’; George Patterson Y&R, Brisbane won Gold for Asia Pacific Breweries; Draft FCB in Auckland was awarded a Bronze for Bond Bond; and Publicis Mojo, Sydney won one Bronze for Coca Cola ‘Burn’.

“I think I can speak for my fellow co-chair Michael Lebowitz when I say that the superb level of work produced by our industry continues to inspire,” says Ty Montague, co-chairman of the ANDYs, and co-founder, Co:Collective. “The jury was a stellar group and it was an honor to work with them. I couldn’t be prouder of the work they have selected to honor. It’s going to be a great show.”

The agency networks that won the most 2011 ANDY awards are:

•    Leo Burnett, with a total of 10 awards (1 Gold, 3 Silver and 6 Bronze) for Sydney, Hong Kong, Toronto, Istanbul, Buenos Aires and Madrid;

•    Wieden + Kennedy, with a total of 8 awards (winning 6 Gold – the most of any agency – which also includes the GRANDY, and 2 Silver) for New York, Portland and Amsterdam;

•    Y&R, also winning 8 awards (4 Gold, 2 Silver and 2 Bronze) for Paris, London, Santiago, Singapore, Johannesburg, and Brisbane;

•    DDB, taking home 7 ANDYs (1 Gold, 3 Silver and 3 Bronze) for Shanghai, London, Stockholm, Paris and Sao Paulo;

•    Publicis, Euro RSCG and Goodby Silverstein & Partners each winning a total of 4 awards. Publicis was awarded 1 Silver and 3 Bronze for Paris and Sydney; Euro RSCG took home 3 Gold and 1 Silver representing NY and Paris; and Goodby, based out of San Francisco, won 1 Silver and 3 Bronze.

Agencies in New York winning three ANDYs include R/GA (1 Gold, 1 Silver, 1 Bronze); @radical.media (3 Gold), and BBH NY (1 Silver and 2 Bronze). Saatchi & Saatchi, Droga 5 and Human, all in New York, and TBWA\Chiat\Day Los Angeles were each honored with two ANDY awards (one of Saatchi’s wins was The Richard T. O’Reilly Public Service Award).

Additional global and U.S. agencies that received ANDYs included 180 LA; 72 and Sunny LA with Caviar LA; Alec Brownstein in New York; Big Spaceship, Brooklyn; Brothers & Sisters Creative, London; CP+B, Boulder; Deutsch LA; Draft FCB, Auckland; Forsman & Bodenfors, Gothenburg; Furlined, Santa Monica; Grey NY; Lean Mean Fighting Machine, London;  Marcel, Paris; MJZ, Los Angeles; Mother NY; and Prime PR and Electrolux PR Studio, Stockholm.

“To be named the most awarded network two years in a row from this incredibly tough jury demonstrates the consistency and quality of ideas originating out of the Leo Burnett network,” said Mark Tutssel, chief creative officer of Leo Burnett Worldwide. “I am delighted to see the high caliber of ideas across our industry and of course, from our agency.”

The International ANDY Awards, now in its 47th year, is one of the world’s leading advertising industry awards shows. Famous for its superior caliber of jury, the ANDYS (andyawards.com) celebrate creative excellence in broadcast, print, digital, out-of-home, integrated and non-traditional advertising. It is facilitated by The ADVERTISING Club of New York. Camaign Brief and Bestadsontv.com are both media partners.