Clemenger Brisbane launches PR arm

Clemenger BBDO Brisbane has expandedinto public relations with the official launch of Clemenger Public Relations. Theexpansion positions Clemenger BBDO as the first agency in Queensland with afull suite of communication services, including advertising, digital media,creative and public relations.

Managing Director of BBDOBrisbane, Kurt Viertel, said the milestone decision was made for the benefit ofthe agency’s clients and was already proving worthwhile.

“Having an in-house public relations team will be extremelybeneficial as we will be able to develop strategic public relations campaignsto support advertising and digital projects,” Viertel said. “We are the onlyadvertising agency in Queensland that can offer such a broad range ofcommunication services to our clients and we are proud to be a pioneer in thisarea.”