Expat Aussie creative Matt Keon’s London shop 18 feet & Rising picks up Selfridges account

18 Feet & Rising, the agency set up last December by Aussie expat, former Fallon creative director Matt Keon (left) and former Fallon group account director Johnathan Trimble, has scored quite a coup in London, picking up the prized Selfridge’s account after a three way pitch against Engine and VCCP.

Up until a year ago, the incumbent was Beattie McGuiness Bungay and Selfridges has also worked with Wieden + Kennedy on specific projects.